Marketing Town Team
Marketing Town is a leading marketing technology company based in the tech unicorn capital of Europe. We are passionate about the connection of accurate data collection and multichannel marketing success, which makes our proprietary platform key to everything we do.
Marketing Town was founded with a vision to be at the forefront of digital evolution and empower marketing professionals thrive in their evolved role through a marketing technology solution that drives profitable customer acquisition and offers reliability and accuracy in tracking.
Our mission is simple: make Marketing Town an asset to your business. As your technology partner, we strive to offer you all the innovative features you need to achieve your performance goals. Whether you are looking to increase sales, track conversions more accurately, drill into your data for valuable insights, monitor your partners or optimise all your marketing efforts, Marketing Town has a feature that does exactly that and even more.
Award Wins & Accolades
Our CEO, Ken Leren has been nominated as one of the top 50 industry players in performance marketing for the second year in row.
In recognition of our efforts to drive transformation for the entire performance marketing industry, we received a Highly Commended award for the ‘Tech Business of the Year’ category.
Tech Essence has been recognised as one of the top start-ups in the UK by the longest-running index of the best new businesses in the UK.
Being recognised for his hard work, contribution and achievements, Marketing Town’s founder, Ken Leren, won the award of ‘Outstanding Entrepreneur’.
We were finalists in the Technology Excellence category of the annual UK IT Industry Awards, in recognition of our outstanding business performance.
Marketing Town's founder, Ken Leren, has been named as one of the most important and influential individuals in performance marketing.
Meet the team
Our team comes from a diverse range of professional and cultural backgrounds, but all have one thing in common: they are passionate about marketing technology. Without the support of our dedicated and enthusiastic team, we would not have been able to enjoy annual growth and success, and become the successful business we are today.
Founder & CEO
The Norwegian-born founder of Marketing Town, Ken Leren, has entrepreneurial blood flowing through his veins. Seeing a world of opportunity while working at a marketing technology company, he decided to quit and start a new business from scratch. Before he knew it, he had a growing business in his hands which he now nurtures like a beloved child. In addition to this, Ken enjoys cooking (don't forget that he is a trained chef)!
Chief of Staff
Vasso is simply a wordsmith driving business engagement. Throughout her career, she's been proud to be involved in the generation of content on both freelance and full-time basis. At Marketing Town, Vasso is accountable for all marketing activities, including email marketing, customer database management, marketing campaign execution and much more. In addition to overseeing all marketing efforts, Vasso enjoys cooking, taking Zumba classes and travelling (not necessarily in that order)!
Joe is what we call a ‘boomerang employee’, but there is slightly more to his story than being a typical comeback kid. Being a problem solver with a passion for digital, Joe role involves supporting the company to achieve its growth plans and managing relationships with potential clients, partners and key stakeholders. When he’s not impressing us with his Midlands accent, you will probably find him bingeing Netflix's best new series and having drinks with his mates.
Our dedicated in-house developer, Stefan Benzinski, is a great source of knowledge and information (ask him anything!). With considerable experience in data management and general IT usage and support, Stefan is responsible for implementing a variety of front-end and back-end features. When trying to move away from a screen, Stefan enjoys feeding geese, thinking about fish and saying very little using as many words as possible.
As a Publisher Manager, Pia taps into her 5 years of experience working with media agencies and clients like Very.co.uk, TK Maxx and Volvo to make performance marketing easier for all publishers and help our clients make the best media decisions. If she was a superhero, her special power would be to kill tasks like bad guys while maintaining flawless hair and eating a butter croissant. As a true Norwegian national, Pia loves skiing, sailing and generally spending time outdoors when she is not working.
Hannah is the second youngest member of the team. While studying in California, she took advantage of her university being located right in the heart of the world’s technology center to get the full Silicon Valley experience. After returning back to the UK and establishing herself in the world of advertising, she joined Marketing Town to manage the campaigns for our clients. When Hannah isn’t talking to clients, you will probably find her running, seeing a play or looking for places to visit.
Eugene is our youngest member of the team (which makes the rest of us feel slightly old). Although music is his no.1 passion, he decided that a career in sales was his calling. Putting his sales knowledge and experience to good use, Eugene is speaking to businesses interested in driving profitable, reliable and accurate customer acquisition. Outside of work, Eugene likes to go the gym, produce music and DJ.
Chief Happiness Officer
Our office dog, Fibi, spends her day boosting team morale and encouraging everyone to take regular breaks from their desk to pet or walk her. If you can’t find her in the igloo bed, she is probably trying to increase the popularity of our brand by introducing herself to nearby offices or snuggling up nice and cosy under a desk. Outside of work, she spends most of her time being cute and going for walks.
Should you ever visit our office, you will be sure to have a loving welcome.
A South African born and bred, Delano set foot on British soil 11 years ago and made London his home. Delano has overall control and responsibility for all financial aspects of company strategy, advising on the best path of growth for the business. Generally, he is the very model of a cool and composed accountant and his very presence is said to create an aura of calm. Outside of work, Delano likes to cycle and play squash.
After her varied and fascinating career path, including being a bartender and a procurement assistant for the group behind London’s favourite restaurants, Veronika thought it was time to set her sights on something different, so she studied to become an accountant and applied for her first so-called traditional role. Along with her love for indoor plants, she brings a passion for numbers, data, spreadsheets and (surprisingly) copywriting. When Veronika is at home, she loves nothing more than cuddling up with her two cats and slowly turning her house into a real jungle.
Hannah has recently swapped the laid-back Kiwi lifestyle for busy London life. Her passion for marketing has brought her on board as a Marketing Executive, helping to develop and improve communications, materials and digital presence. Hannah loves playing field hockey (probably the only one in the team who has a true passion for sports), travelling, wine tasting and simply being a ‘Kiwi in London’ tourist.
After dipping her toes into the digital marketing world, Valeria decided to use her skills to build strong relationships with affiliate partners and identify innovative opportunities to grow the affiliate channel. Valeria is originally from Rome which means that she has a special affinity for pizza plus a keen interest in cooking for herself and whoever’s around (she’s a true Italian!). In her free time, she can often be found practising yoga and exploring new destinations.
Software Development Intern
Jamie studied Classics at university, but let his curiosity take the wheel and ended up taking his first ‘real’ job at Marketing Town as Software Development intern. Even though he feels out of his depth using numbers and symbols instead of words, he loves the little eureka moments when he manages to get something to work. Work aside, Jamie is particularly proud of his Sunday roasts and likes to play tennis and music.